The right way to evaluate this

Do not compare this to a coaching session. Compare it to the cost of your next bad decision without someone in the room. The question is not what this costs. The question is what it costs not to have it.

0
Cost of one failed
senior hire
0
Value of 15% better
decisions annually
0
Typical return on
engagement investment
Three Tiers

Mapped to your stage, not a menu.

Each tier is designed around the structural challenges at your revenue band. We recommend the right fit on the triage call.

Foundation
For CEOs at £1M–£2M who need to extract themselves from daily operations and build their first repeatable systems.
From £2,000/month · 90-day minimum
Fortnightly structured sessions (60 min)
Health Score diagnostic & quarterly review
Async access via WhatsApp/Slack
Founder Dependency Audit included
Session notes & action commitments
Book a Triage Call
Premium
For CEOs at £5M–£10M+ navigating the transition to a leadership team, board governance, and growth equity.
From £5,000/month · 90-day minimum
Weekly structured sessions (60 min)
Health Score diagnostic & quarterly review
Quarterly Operating Review (2–3 hours)
Annual strategic planning facilitation
Priority async access (same-day response)
Leadership team hiring & onboarding
Growth equity / exit readiness support
Board presentation preparation
Book a Triage Call

No 12-month lock-in. 90-day minimum commitment. Founders need to know they can leave — paradoxically, that makes them stay. We retain on merit, not on contract terms.

How Founders Think About This

Not a personal expense.
A business investment.

At this stage, coaching is a business cost — not a personal development purchase. Most founders fund it through the business, often mapped against a specific commercial outcome: a hire, a margin improvement, or a structural change that pays for the engagement many times over.

Price sensitivity at this level is not about absolute cost. It is about perceived value relative to the founder's other uses of the same money. A £3,000/month engagement that prevents one £150K hiring mistake has a 50:1 return in the first quarter.

90-Day Minimum

Long enough to demonstrate measurable structural progress. Short enough to reduce commitment anxiety. We measure decision quality, time recaptured, and founder dependency — all within the first quarter.

No Lock-In

After 90 days, the engagement continues month-to-month. If the value is not self-evident, you leave. The retention rate speaks for itself: 90% of clients continue beyond the first quarter.

Bespoke Scope

The tiers provide a framework. The specifics are tailored on the triage call — because a £2M e-commerce founder and a £7M SaaS founder need different operating systems.

Common Questions

Before you ask

How quickly will I see results?

Most founders identify their single highest-leverage change within the first two sessions. Measurable structural progress — in time recaptured, decision quality, or team capability — typically appears within 8–12 weeks.

What if I am not sure which tier is right?

That is exactly what the triage call is for. I will diagnose your stage, identify your primary structural bottleneck, and recommend the right scope. No obligation.

Is this therapy or motivational coaching?

Neither. This is structured, commercial intervention. We speak in revenue, margin, unit economics, and operating cadence. Every session has a clear output. If you want someone to ask "how does that make you feel?", I am not the right fit.

Can I pause or cancel after 90 days?

Yes. After the initial 90-day commitment, the engagement runs month-to-month with 30 days notice. No penalties. No guilt. If the value is not self-evident, you should leave.

How many clients do you work with?

Eight maximum. This is access to a person, not a course. Every founder gets the depth of attention the work demands. When I am full, I maintain a waiting list.

Start with a conversation.

A 30-minute triage call. I diagnose one structural problem, give you a specific recommendation, and we discuss whether ClarityOS is the right fit. No pitch.